Advertisement for Munsingwear underwear.
Life magazine, 17 May 1943, pg 32.
A WWII-era advertisment that is a great example of the contradictory nature of women’s role during the war…work hard like a man but still be feminine!
"Fighting trims…for women who work!
Streamlined underwear and sleeping wear, made to the blue-print specifications of you women who straddle wings and stand the watches of spotter’s posts.  Built for action and the comfort that is an integral part of your efficiency.”

Advertisement for Munsingwear underwear.

Life magazine, 17 May 1943, pg 32.

A WWII-era advertisment that is a great example of the contradictory nature of women’s role during the war…work hard like a man but still be feminine!

"Fighting trims…for women who work!

Streamlined underwear and sleeping wear, made to the blue-print specifications of you women who straddle wings and stand the watches of spotter’s posts.  Built for action and the comfort that is an integral part of your efficiency.”

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